2021 challenge
With this blog, my goal is to empower women (and men!) to create a more sustainable wardrobe. Because cool doesn’t have to be careless.
This begins with me! I am committed to practicing what I preach, and bringing you all along. I love fashion, style, streetwear and clothes. A lot. I’ve had an on-again-off-again online shopping addiction, I’m guilty of scrolling through street style on Pinterest until I fall asleep and Aritzia is my kryptonite. But I started this blog to keep myself accountable to shifting my habits as a fashion consumer, and things are CHANGING my friends.
2021 Challenge Rules
1. Shop 75% vintage, thrifted, pre-owned or secondhand.
This might sound a bit grungy, but I’ve scored some major deals on “new with tag” and “only worn once” items on Poshmark and Depop that are in absolute perfect condition. Also, there are some KILLER vintage shops that I follow on IG, and we love an opportunity to support small (especially women owned) businesses. Even better, I should be shopping in my own closet...Getting creative with what I already own is obviously the number one most sustainable and cost-efficient option. I will absolutely, positively be sharing how I shop in my own closet, my favorite vintage and consignment shops, and my favorite secondhand apps in future content. And yes, my suede fringe jacket was thrifted and is one of my all-time favorite pieces of clothing that I own.
2. Shop 20% ethical and sustainable brands.
If I’m going to shop that new new, I’m going to buy from brands who are conscious and ethical about what they are designing and manufacturing, sustainable in where they source their materials, mindful about the impact they are having on people and the planet, and proactive about social impact and responsibility. The slow fashion industry is catching wind, which means there are more and more brands to choose from each year.
3. Shop 5% high quality / statement pieces.
I have a limit of ONE clothing/accessory item per month that I am allowed to purchase from a company that isn’t necessarily a 10/10 on the sustainability scale. But I am only allowing myself to purchase this item if I can list 10 times or ways I can wear or use it per month. It must be great quality and a product that will last me years.
4. For every item purchased, at least one must be listed on Poshmark and/or Depop.
As I train myself to become a more conscious consumer, I want to be mindful about not having excess. Having more things means taking care of more things and buying into the idea that the more you have, the happier you’ll be. And I’m just not about that life anymore. You feel me?
I will be posting a formal monthly update on this challenge, and will for sure be keeping you all (LOL I am writing this as if I have 10,000 followers) in the loop on what my favorite purchases are on a regular basis.
OK NOW WHO WANTS TO BE MY ACCOUNTABILITY PARTNER????
Call me, beep me, or slide into my DMs.
xx,
leah d
